MONDIAL COIFFURE BEAUTE

Paris, France 24 26 November / 2012

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About the trade show

deluge of record figures at this fantastic MCB which more than fulfilled its role as a catalyst for the trade and the media: an incredible communication medium used by all the players in the hair industry who are more innovating and creative than ever in their displays of products and expertise. True to its artistic vocation, MCB organised an international artistic programme staging high-flying stylists with a notable first called “Icon Show” which brought together 4 hairs icons for the first time: Anthony Mascolo, Tim Hartley, Jean-Luc Minetti and Robert Lobetta. This is also the first time MCB has selected, produced and financed its own displays, which just proves its determination to give the event a focused artistic direction. ParisHairWorld 2010 results: 1134 contestants from 60 countries came to Paris to take part in HairWorld 2010. The French won 4 world champion awards and 20 medals.
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Location

Venue: Paris Expo Porte de Versailles
Address: Paris cedex 15, France
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